Is it fair?
How your deal compares to what this car actually sells for near you.
Typical price by year — hover a bar for what changed
Same generation, different year: a 2022 typically runs $2,500 less; a 2024 about $1,008 more.
What changed for 2023 · Big tech update
- New Toyota Audio Multimedia: 8-inch screen standard, 10.5-inch optional
- Digital gauge cluster (7-inch standard, 12.3-inch optional)
- Wireless Apple CarPlay and Android Auto, over-the-air updates
- Hybrid front end lightly restyled
Colour = generation (same body and platform). Black tags mark facelift, new-tech and first or last years.
How did the dealer quote it?
2023 Toyota RAV4, used · 5th generation
A fair price at 60,000 km is $31,990 to $37,900, from 133 similar cars in Ontario this month (47 already sold).
Right in line with the market. You might get a few hundred off, but there is no big overcharge here.
Hi, I am interested in the 2023 RAV4 listed at $36,995. Comparable ones in Ontario have been selling between $31,990 and $37,900 at this mileage, typically around $34,995. Would you take $34,995? I can come in this week.
2,193 used RAV4s (2019 and newer) in Ontario right now. Here are the 20 most recently listed, each checked against the fair range for its own year and mileage. 1 looks like a good deal.
Tags use the fair range for the region selected above. Hybrids and plug-ins tend to sit above the all-powertrain range until the powertrain filter is live. Prices as listed by the dealer; no photos, no dealer-paid placement.
Dig deeper: prices by year, what changed, mileage bands, market activity
Market activity for this car
What a 2023 goes for by mileage
your mileage bandother bands
Before you negotiate
- Anything under $31,990 at this mileage is a good deal. Get the history report before you go.
- Stepping back one year to a 2022 saves about $2,500 for the same generation. Worth a look if mileage is similar.
- 47 of the 133 comparable cars sold in the last 30 days, so this range reflects real transactions, not just asking prices.
Confidence: high (49 comparable cars at this mileage). Prices are per vehicle; the same car listed at several rooftops is counted once. Sold cars are kept in because a car that sold at a price is evidence about that price.